"15 Ads That Changed The Way We Think About Gays And Lesbians" - 4

1989: The gay community was essentially ignored by Madison Avenue for decades. Absolut made headlines when it began advertising in gay magazines The Advocate and After Dark.

Thursday, October 11, was National Coming-Out Day. The holiday celebrates the first coming-out day, back in 1988, when 500,000 people participated in a march on Washington, D.C. for gay rights. Participants marched for legal recognition of their relationships, an end to discrimination, and reproductive freedom.